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Making an Impact: Cassondra Morrison


As an associate jewelry designer for Michael Kors in New York, Cassondra Morrison uses a mix of creativity and technical know-how to craft powerful, yet approachable designs. She’s on a mission to make jewelry with a purpose — through her partnership with the Batey Rehab Project, she’s sharing her design skills and making one-of-a-kind pieces to benefit women and girls abroad.


What do you do when you Make Time For Good?

I share my time and knowledge to help others. My passion is designing and creating jewelry, and I’ve been fortunate to find an organization that does just that. For more than three years, I’ve been volunteering with the Batey Rehab Project (BRP), a non-profit group that works to bring housing solutions and economic empowerment to the Dominican Republic’s impoverished batey communities.

How does Fossil Group support you in making time for good?


My Fossil family has supported me every step of the way, including helping me financially, matching every donation and providing volunteer time off.


“Sharing love and helping others is addictive and I hope that my story encourages others to do the same.”
Cassondra

Share a success you’ve had when you’ve made time for good.


When I went on my first international venture trip with the Batey Rehab Project three years ago, it had just launched its jewelry program with local artisans. The organization’s founder, Katie Godkin Morales, asked me to step in as its jewelry director after I returned, and I helped develop the foundation for its jewelry program and business. What started as teaching small groups of women techniques in jewelry and bead making, evolved into a fully operational social enterprise called Batey Girls, which empowers and employs women and girls in the Dominican Republic who are at risk of sex trafficking and domestic violence. It has been incredible to witness this journey and help these amazing women and girls.


Share any quantitative facts that reflect the impact you’ve made.

In the three years I’ve been volunteering with BRP, I’ve taken five venture trips and have witnessed the organization build more than 20 homes and create a completely sustainable employment program that fights against two of the country’s biggest issues: human trafficking and domestic violence. Eight women and girls are now either employed full time or in school full time because of the Batey Girls program. I’ve also been able to donate my time and skills to create one-of-a-kind designer pieces that are sold to benefit the organization.


How can others get involved with the Batey Rehab Project?

One way is the monthly jewelry club. When you join the Batey Girls Monthly Club (membership is $22 per month), you receive handmade jewelry and a handwritten note in the mail from one of the girls. You can also travel abroad to work directly with the women and girls, or donate to help support the organization. Every dollar counts!

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Spooktoberfest 2017

Just when we thought Fossil Group couldn’t get more creative—employees outdid themselves once again. Spooktoberfest 2017 was one for the books with group costumes like The Price Is Right and Mad Men. Walking into the office, employees were greeted by elaborate decorations such as a full vintage Roller Rink and plenty of tasty treats. The day was capped off with an entertaining competition where employees voted for their favorite costumes.

Creativity and culture were out in full force, proving that each year employees take I.T. to the next level. Here at Fossil, we don’t clown around!


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Isabelle and Katherine Adams of Paper For Water spoke to a crowd of employees and their families at Fossil Group in Richardson TX

Fossil Group Celebrates International Day of the Girl

“What does a CEO look like?,” asked Maya Penn, who founded her company at age eight.

“An eight-year-old girl doesn’t come to mind.” But that’s just what Maya Penn is: a CEO. In Celebration of International Day of the Girl, a youth-led movement for gender equality and justice and youth activism, Fossil Group was proud to welcome five incredible young women movers and shakers from all over the United States to share their stories. CEOs, founders, creative directors and owners of their own businesses and non-profits, the panelists were all under the age of 17.

Amid a packed room full of more than 250 Fossil employees, community members and kids, the female panelists led a conversation about how they’re creating the biggest impact they can, in the way only they can. The event, which was also streamed globally and recorded to all Fossil Group employees, was the first ever global Opportunity For Her event featuring and inviting youth to participate.


Meet the Panelists


Maya Penn, 17, Maya’s Ideas4 the Planet

Author. Animated Filmmaker. Eco-Designer.

“Young people are the future and girls are a huge part of that future.”

Isabella Taylor, 16, IRT Designs

Artist. Designer. Social Entrepreneur.

“First we find ourselves, then we find our place in this world.”

Isabelle & Katherine Adams, 11 & 14, Paper For Water

Sisters. Non-profit co-founders. Origami enthusiasts.

“It feels really good to know that you can make a difference in someone’s life. If we can do it … so can you!”

Asia Newson, 13, Super Business Girl

Detroit’s Youngest Entrepreneur. Candlemaker. Mentor.

“I wanted to empower young people and teach them about sales and entrepreneurship so they won’t have to grow up and work for someone else.”

  • “Young people are the future,
    and girls are a huge part
    of that future.”
     

    Maya Penn, 17

    Author. Animated Filmmaker. Eco-Designer.
     
    Explore Maya’s Ideas4 the Planet →

  • “First we find ourselves,
    then we find our place
    in this world.”
     

    Isabella Taylor, 16

    Artist. Designer. Social Entrepreneur.
     
    Learn more about IRT Designs →

  • “I wanted to empower young
    people and teach them about
    sales and entrepreneurship so
    they won’t have to grow up
    and work for someone else.”
     

    Asia Newson, 13

    Detroit’s Youngest Entrepreneur. Candlemaker. Mentor.
     
    Read about Super Business Girl in the news →

  • “It feels really good to know that
    you can make a difference in
    someone’s life. If we can
    do it … so can you!”
     

    Isabelle & Katherine Adams, 11 & 14

    Sisters. Non-profit co-founders. Origami enthusiasts.

    Shop Paper for Water →


On top of their amazing entrepreneurship, each girl makes sure their company has a purpose. From underserved girls across the globe to their local communities, the girls all raise money and awareness for a specific cause. “Each of us has something we’re meant to be and we can be and do anything,” Isabella Taylor told the audience. “You can do whatever you want to do if you want to do it,” said Asia Newson. “Do not limit yourself; the sky’s the limit.”

After the event, attendees at the Fossil Group Headquarters were able to shop from the panelists’ pop-up shops and volunteer to fold origami to support Paper For Water. In fact employees from Fossil Group offices around the globe took on the challenge of folding enough origami ornaments to support one water well. The donations from 125 handmade origami ornaments help fund each water well. Greater Together indeed.

Throughout the week, global employees used KIVA cards to empower women by coming together to fund female entrepreneurs as well as donated to causes supporting girls, which Fossil Group matches!


  • Maya Penn, Isabelle and Katherine Adams, Isabella Rose Taylor and Asia Newson spoke to a crowd of employees and their families at Fossil Group in Richardson TX
  • Isabella Rose Taylor spoke to a crowd of employees and their families at Fossil Group in Richardson TX
  • Isabelle and Katherine Adams of Paper For Water spoke to a crowd of employees and their families at Fossil Group in Richardson TX
  • fg-idg-spectator-2
  • Asia Newson, Super Business Girl, spoke to a crowd of employees and their families at Fossil Group in Richardson TX
  • Maya Penn, Isabelle and Katherine Adams, Isabella Rose Taylor and Asia Newson spoke to a crowd of employees and their families at Fossil Group in Richardson TX
  • Fossil Group employees and their families visit the pop up shops of Maya’s Ideas, Isabella Rose Taylor, Super Business Girl candles and Paper For Water
  • Fossil Group employees and their families visit the pop up shops of Maya’s Ideas, Isabella Rose Taylor, Super Business Girl candles and Paper For Water
  • Fossil Group employees and their families had the opportunity to shop and fold origami for Paper For Water
  • Maya Penn signs copies of her book, You Got This
  • Isabella Rose Taylor stops for a photo op on International Day of the Girl at Fossil Group in Richardson TX
  • Feature clothing by Isabella Rose Taylor on display at International Day of the Girl celebrations at Fossil Group
  • Fossil Group employees and their families had the opportunity to shop and fold origami for Paper For Water
  • Fossil Group employees and their families had the opportunity to shop and fold origami for Paper For Water
  • Fossil Group employees and their families had the opportunity to support ONE #GirlsCount by claiming a number and showing support at photo booths on site
  • Paper For Water supports ONE #GirlsCount by claiming a number and showing support at photo booths at Fossil Group

ONE #GirlsCount

Being inspired by change and being the change are two different things. Fossil Group took this opportunity to let its employees take action.
ONE, an organization whose mission is to advocate on behalf of those in poverty, launched the #GirlsCount campaign to draw attention to the fact that, in poverty, boys are more likely to get an education than girls.

By inviting people globally to film themselves counting a number between one and 130 million, ONE is hoping to draw attention to the crisis that 130 million girls aren’t in school, and pressure leaders to take action to fix this.. On Oct. 11, Fossil Group set up various booths throughout offices around the globe where employees and guests could make their own video for the campaign.

In honor of International Day of the Girl, Fossil Group also invited employees and their loved ones—as well as Fossil Foundation partners around the world—to raise awareness for the 130 million girls who currently don’t have access to education. Here’s a look at the videos we collected.


Kate White

Global Brand Manager

Chicago Team
Relic Brand Team
Misfit Team
Wholesale Team
Magdalene Wong

S.V.P., Human Resources Asia Pacific

Global Giving and Sustainability
Licensing Team
Logistics Team
Janiece Evans-Page

V.P., Fossil Global Giving and Fossil Foundation

New York Team
Mexico Team
Miami Team
Order Entry Team, Mexico
Annalise Billings

Leathers Design

Steve Evans

E.V.P., Fossil Brand

Casey Green

Creative Director, Fossil Brand

Carolyn Marco

Sr. Jewelry Designer

Amelia Morgan

Fossil Family members

Sara Bruckner

V.P., Planning

Kara Devita

Community Engagement Director

Sheri Wildeman

Account Executive

Susan Liang

Sr. Director, Regional Planning, Asia Pacific

Roshnie Muscarello

V.P., C.C.O, Fossil East

Jordan Page

Fossil Family member

Nicky Dzialak

Concessions Director, Fossil U.K.

Isabelle Adams

Co-C.E.O. Paper For Water,
a Fossil Community Partner

Katherine Adams

Co-C.E.O. Paper For Water,
a Fossil Community Partner

Going To School

Fossil Foundation Partner

Going To School

Fossil Foundation Partner

Going To School

Fossil Foundation Partner

Going To School

Fossil Foundation Partner

Going To School

Fossil Foundation Partner

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Ada Tsang: Journey To The Top

Fossil Group celebrates passionate individuals who share our values and strive to make a big impact. Authenticity, grit and curiosity are all qualities that describe Ada Tsang. As the first woman from Hong Kong to climb Mount Everest, Ada embodies these values—and all with a sense of humor. Recently, Fossil Group invited Ada to its Hong Kong office to share her story.


AN INCREDIBLE GOAL

As a secondary school teacher, Ada challenged her students to set a goal and plan their journey to reach it. “When I challenged my students, they challenged me back,” she said. And so, Ada decided then and there to create the goal of conquering Mount Everest.

Ada started her journey with no experience in mountain climbing. She quickly learned she would have to go through years of high intensity training to complete her goal—starting at the beginning. “No matter how big your dream is, you need to break it into small pieces so you can achieve it,” she said.

Before she moved onto rock climbing, Ada began climbing ice, slowly going higher and higher. Her first extensive rock climbing journey took several days.

In addition to climbing, Ada knew she needed to increase her fitness level, so she began running. She added other activities, such as cycling and kayaking, into her routine as well.


A LESSON IN GRIT

In 2014, more than four years after she originally decided to climb Mount Everest, Ada’s first attempt was canceled. An avalanche claimed the lives of 16 Nepalese Sherpas and all climbing was then suspended for the remainder of the year. “In climbing”, said Ada, “the climate determines your success.” While the temptation to quit was there, Ada knew she couldn’t let her students down.

“It is human nature to give up when you face adversity, but for me, encouraging my students to pursue their dream kept me going. Promises are important to me, so that’s why I didn’t give up,” said Ada.

Over the next year, Ada continued her high intensity training, making many sacrifices to reach her goal.

Ada attempted to climb Everest again in 2015. This time, an earthquake triggered an avalanche that swept through basecamp. Her entire team was caught up in the ice slide and suffered many injuries. Ada had a fractured skull, but was fortunate to escape with her life. She joked that her memory loss from the incident actually made it easier for her to go for a third attempt. Determined to grow from the experience, Ada said, “all the failure and difficulties made me train harder and made me more focused, so I returned stronger.”


“Whenever it got difficult, I would think, ‘This is going to turn me into a bigger person if I find a way to solve the problem.’”Ada

ALL IN

It was at this point that Ada made the difficult decision to quit her job and put all her focus on training. To Ada, pursuing her dream was still a form of education. This level of dedication meant Ada had to ride her bike to training each day, bring her own lunch and stop spending money—all to see her dream come true.

Finally, seven years after she set her goal to climb Mount Everest, Ada Tsang made it to the top. Her students, many of whom Ada still keeps in touch with, were inspired and encouraged by her dedication. “All the difficulties, whenever it got difficult, I was just thinking, ‘This is going to turn me into a bigger person if I find a way to solve the problem.’”

Despite the adversity Ada faced throughout her journey, she never gave up. At Fossil Group, we salute fearless women like Ada who empower other women through their actions. We’re looking forward to following Ada and learning what goal she’s tackling next.